01 · Studio01/06
✻   Alta Labs

A precise
studio for
medical
technology.

We design the brand and build the products inside it. For healthcare companies that want the work to feel as serious as the work itself.

MMXX · Birmingham, AL · Mexico CityScroll
02 · Manifesto02/06
✻   What we believe

Healthcare is full of good operators stuck with software that embarrasses them and marketing that sounds like everyone else’s.

We’re a small studio doing the work the other agencies overpromise. Brand, product, systems, intelligence — under one roof, by the people who’ll do it.

Small studio·Senior people·Honest hours
03 · The Work03/06

Four
practices.

Each is a practice, not a department. Engage one at a time or all four — you’ll see the same people on every brief.

AIdentity, positioning, content, websites.

Brand.

The face of your company. We design it so it doesn’t sound like every other healthtech deck.

  • Identity systems
  • Naming
  • Websites & microsites
  • Editorial & content
  • Decks & pitch material
  • Print & wayfinding
BMobile apps, portals, clinician tools, patient experiences.

Product.

The thing people actually use. Designed for the ten-second moments — a charting screen, a referral form, a patient check-in.

  • iOS & Android apps
  • Patient portals
  • Clinician dashboards
  • Telehealth surfaces
  • Onboarding flows
  • Design systems
CCRM, ERP, integrations, automations.

Systems.

The plumbing that keeps the business honest. Pipeline, inventory, billing, HR — wired together so the numbers tell the truth.

  • ERPNext implementations
  • CRM build-out
  • Workflow automation
  • EMR / EHR integrations
  • Reporting & dashboards
  • Data migrations
DLLM applications, data pipelines, internal copilots.

Intelligence.

Where AI earns its keep. Quiet tools that read the chart, draft the note, route the lead — for people who already know what they’re doing.

  • RAG over clinical docs
  • Sales & support copilots
  • Voice & call analysis
  • Compliance review tools
  • Forecasting models
  • Internal agents
04 · Process04/06
How we work

Brief.
Build.
Ship.
Run.

One studio from first call to second year. The work doesn’t change hands; it changes shape.

01

Brief.

We start with a one-page brief. The clearer it is, the faster everything that follows. Two calls, usually. No deck.

Week 0
02

Build.

Two to twelve weeks, depending. You see the work weekly, not at the end. Same people from kickoff to ship.

Weeks 1–12
03

Ship.

Out to real users on real days. We measure what we said we’d measure — and write it down for the next team.

Launch week
04

Run.

We can stay on as a retainer, or hand the system off cleanly. Your call. Either way, no lock-in.

Ongoing
05 · Selected05/06

Selected
work.

A short list of recent work — clinician-facing apps, back-office systems, brand pieces, intelligence tools. Across the studio’s four practices.

01
Daxor
Cardiology · Clinician toolkit

A bedside companion for blood-volume analysis — calm, precise, in clinicians' pockets.

iOS + Android
shipped to clinicians
Twelve weeks
Product · Brand
02
Confidential
Specialty diagnostics · Finance ops

Backend automation that pulled half a million in receivables to zero — and kept it there.

$500k → $0
in outstanding AR
Ten weeks
Systems
03
Studio-built
Specialty pharma · Sales enablement

A private AI sales coach trained on the full specialty playbook — role-play drills and case recall on demand.

Live demo
available on request
In the studio
Intelligence
04
Daxor
Cardiology · Clinical communication

Twenty clinical one-pagers in active use — covering indications, workflow, evidence, and payer logic.

20+
in field use
Ongoing
Brand
05
Confidential
Specialty diagnostics · Sales tools

An iPad companion that walks clinicians through interactive case studies — AI-anchored, evidence-rich, built for the room.

Built
iPad, pilot-ready
Twelve weeks
Intelligence
06
Confidential
Specialty diagnostics · Sales ops

Automated outreach cadences that augment sales reps — orchestrated, human-in-the-loop, never autonomous.

Built
ready to deploy
Eight weeks
Systems
06 · Send a brief06/06
Let’s talk

Tell us
what you’re
building.

One paragraph is fine. We’ll write you back inside two business days with either a fit, a referral, or a few good questions.

Studio
Birmingham, AL · Mexico City
What kind of work

No sales sequence. No newsletter. One human reads this.

01 / 06
Studio